VOYAH's Voyage: China's Automotive Ascent in the Global Arena

As China’s automotive industry enters an era of “great voyage,” VOYAH Auto is emerging as a symbol of innovation and global reach. With their strategic vision and unwavering dedication to technology, the company not only redefines the e-mobility industry but also indicates its intentions of going international.

VOYAH’s “6655” Strategy and Global Ambitions：

During the Beijing International Automobile Exhibition, VOYAH Auto introduced its export plan with an ambitious "6655" core target. By 2030, the brand aims to be present on 6 continents, enter 60 countries, establish 500 sales and service networks, and achieve global sales exceeding 500,000 units. This is a clear indication that VOYAH has moved to another level in its expansion agenda around the world.

Technological Advancement and Innovation Drive VOYAH’s Growth：

VOYAH’s remarkable progress is based on the company’s technological and innovation capabilities. Within the first quarter of 2024, it recorded a significant increase of 188% in terms of sales volume—an indication that VOYAH is quickly driving toward its “going global” objectives. The brand’s debut exportation occurred in September 2022 when 500 units VOYAH FREE were sent to Norway, marking the beginning of its European venture.

Entering into High-End European Markets：

Unlike the traditional low-cost path, VOYAH’s approach to international markets concentrates on premium new energy routes. It is confident about its technological prowess, which can break new ground in high-barrier markets like Europe with dominant local brands. The latest generation powertrain technology of VOYAH, featuring an 800V silicon carbide electric drive platform together with the proprietary “Amber Battery” that has an energy density of 212Wh/kg, positions it as a leader within the sector.

Overcoming Trade Barriers and Constructing Ecosystem:

According to Fang, VOYAH Chief Executive, it is important to exploit industrial chain advantages as well as create partnerships for a sustainable and mutually beneficial environment. The company plans to introduce its fourth model this year, which is expected to be a global model that will cater to worldwide customers while adapting to local tastes.

Looking into The Future of VOYAH and What Lies Ahead:

VOYAH’s overseas expansion plans are not just a figment of their imagination; it has grown its export volume by 80% within the first quarter of 2024 with a target to at least double overseas sales this year. With highly skilled personnel and a clear direction, VOYAH is very determined to meet its yearly goal of selling one hundred thousand cars.

The story of VOYAH Auto is like that of other Chinese car brands that have struggled to find their way in the world market through innovation and smart management choices. A strong technological foundation, commitment to providing superior quality products and services, as well as their “6655” strategy, make this brand a serious contender on the global EV stage. As VOYAH continues its journey, breaking trade barriers and constructing an enduring ecosystem, there is no doubt that it will inspire Chinese automakers onto the international scene.